
The Hidden Cost of Iowa Nice: Is Politeness Stalling Your Business?
In many local communities, being nice is a fundamental value. It reflects a spirit of friendliness and mutual support that makes doing business locally a
The Latest in Small Business Digital Marketing News

In many local communities, being nice is a fundamental value. It reflects a spirit of friendliness and mutual support that makes doing business locally a

One of the most common reasons marketing feels like an uphill battle for small businesses is a simple but fundamental mistake: trying to reach everyone.

Did you catch the recent clip of Caitlin Clark making her TV analyst debut? She made headlines not just for her insights, but for a

Local business owners often find themselves in a “race to the bottom,” trying to match the prices of larger competitors. However, attempting to compete primarily

While big-box retailers may possess massive marketing budgets, they lack a critical element that local businesses have in spades: the small-town advantage. As a local

Small Business Saturday is supposed to be the slam-dunk weekend. The day where foot traffic surges, cash registers stay busy, and small towns come alive.

If you are the owner of a business in a small town, the relationship between you and your customers goes deeper than a simple transaction.

Are you looking for a low-stress way to boost holiday sales this season? The sources suggest that focusing on two key elements—gift cards and simple

The Lesson from Lego Camp I recently took a quick break to swing by Lego camp for parent day. It was an awesome experience seeing

If you own a business page on Facebook, you have likely seen (or perhaps even used) the popular post format asking for support: “Go to